Our social responsibility

be the change you want to see in the world

Our social responsibility

Our goal is to affect a positive impact on our local community and the planet as a whole.

Our vision is to bring high quality Guatemalan coffee practicing social and environmental management. Our coffee is certified by Rainforest Alliance and is grown in a sustainable and respectful with the environment. We believe that the coffee business can generate a positive social change and are committed to improving the lives of our employees and the local community.

To fulfill our vision to practice social responsibility, We invest a portion of our profits, plots and facilities on the farm to help promote education, Guatemalan culture and environmental activism.

Education

We know that it is difficult to prepare the next generation for the challenges they face. We recognize that to remain competitive in today, schools must produce graduates who are not only proficient in math, science and reading, but also they possess thinking skills, communication and a global mindset.

Culture

Guatemala is a beautiful and diverse country, and it is home to 23 different Mayan tribes. We want to ensure that our rich heritage is not lost. We believe that as we move towards a world where people and their cultures are becoming homogeneous, we lose the value of having so many diverse voices and experiences available to learn.

Ambient

On the rooftop, we believe that looking at the sky, enjoy the sun and feel the air on our faces are some of the most important things in life. That's why we invest in sustainable agriculture and environmental practices. We want to ensure that the next generation can also enjoy the sun and air on their faces looking up through the green trees and listen to the birds.

“Every time you spend money, you are casting a vote for the kind of world you want.” Anna Lappe